Best Tips Lawyers Can Use to Retain More Clients

If you are seeking motor vehicle accident leads for attorneys, you might be interested in SMS advertising as part of your marketing plan. SMS marketing campaigns are a quick and efficient approach to connecting with potential clients injured in a car accident and requiring legal counsel. This post will discuss what SMS campaigns are, the ways they may help you create more leads, as well as best practices to follow and typical pitfalls to avoid. What are SMS campaigns? SMS advertisements are text messages sent to those in your target demographic with a specific purpose or offer. You can, for example, create an SMS campaign inviting individuals to sign up for a free consultation, download a guide, or receive a discount. These campaigns can be initiated by specific triggers such as completing a contact form, browsing a website, or departing a shopping cart. They can also be one component in a drip campaign, a series of messages that gradually nurture your leads. How can SMS campaigns help...

Attorneys frequently have to choose between two lead types, aged leads and live leads, when acquiring mass action leads . Both have pros and cons, and it’s critical to understand which type of lead is most appropriate for your marketing campaigns. In this post, we’ll look at the advantages and disadvantages of aged leads and recommend some marketing techniques that will help maximize your results. What are Aged Leads? Aged or legacy leads are any leads that carry a significant delay between the lead being created and being sold or distributed. Legacy leads are commonly 30-90 days old. These leads can come from several sources, including lead generation firms, referrals, and purchased lists. Pros of Aged Leads Aged leads are frequently more affordable than fresh leads, making them an appealing option for attorneys on a tight budget. In turn, this reduced cost allows you to purchase larger volumes of leads.  Legacy leads can be a valuable resource for prospective customers who were n...

Generating mass tort leads for law firms is essential to growing your practice. Attorneys require a steady stream of prospects to add to their client base. However, not all leads are created equal. In this article, we’ll discuss the live leads, and how they can be some of the best legal leads for lawyers to include in your marketing strategies. What are Live Leads? Live leads are those created and distributed in real time, typically within 15 minutes of the lead being generated.  These can be produced through numerous means, such as live chat, web forms, or phone calls. Pros of Live Leads The biggest advantage of live leads is their freshness. Since they are generated in real-time, live leads are more likely to actively seek legal assistance, which can result in a higher conversion rate. Depending on the firms you work with, live leads are often exclusive. They are only sold to one attorney, reducing competition for the client’s business. Cons of Live Leads The biggest disadvantage...

  Motor Vehicle Accident Leads for Lawyers via Live Call Campaigns There are a lot of reasons why a lawyer would be interested in opting into a live-call campaign for Motor Vehicle Accident leads. The payout on motor vehicle accidents is attractive, and live call campaigns have the highest conversion rates in the industry. When legal marketers review the conversion rates between legal lead generation campaigns and live-call campaigns they find that it is some of the best law firm advertising you can engage in. Here are some law firm advertising examples that highlight the potential of these types of legal marketing campaigns. Read through these marketing tips for lawyers, and see how to promote your law firm with live call campaigns. Why opt for live call campaigns for Motor Vehicle Accident Leads? When you receive a live-call lead you are reaching someone at the exact moment that they are looking for a lawyer, and when they have the highest intent. These people have had all the de...